{"id":2036,"date":"2022-02-17T15:02:41","date_gmt":"2022-02-17T14:02:41","guid":{"rendered":"https:\/\/thegroundbreakers.nl\/?post_type=fw-portfolio&#038;p=2036"},"modified":"2024-01-09T13:12:31","modified_gmt":"2024-01-09T12:12:31","slug":"recycle-station","status":"publish","type":"fw-portfolio","link":"https:\/\/thegroundbreakers.nl\/en\/project\/recycle-station\/","title":{"rendered":"RECYCLE STATION"},"content":{"rendered":"<p>Waste isn't waste until we waste it \u2013 that\u2019s the activating quote that is displayed above the striking RECYCLE STATION in Hoog Catharijne. A unique installation that brand activation agency The Groundbreakers developed for Kl\u00e9pierre as a permanent collection point for eight waste streams. This green brand activation encourages consumers to recycle products and give a second life to batteries, electrical devices, telephones, light bulbs, cartridges, textiles, cans and PET bottles. The Recycle Station is sustainably developed with 100% recycled sheet material from plastic waste. It is a real eye-catcher because of the colourful wave of waste products at the top of the installation. When visitors donate products, the wave lights up beautifully!<\/p>\n\n\n\n<figure class=\"wp-block-embed aligncenter is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"RECYCLE STATION | KL\u00c9PIERRE\" src=\"https:\/\/player.vimeo.com\/video\/677240239?dnt=1&amp;app_id=122963\" width=\"500\" height=\"281\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write\"><\/iframe>\n<\/div><\/figure>","protected":false},"featured_media":2011,"comment_status":"open","ping_status":"closed","template":"","fw-portfolio-category":[17],"fw-portfolio-tag":[],"class_list":["post-2036","fw-portfolio","type-fw-portfolio","status-publish","has-post-thumbnail","hentry","fw-portfolio-category-klepierre"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>RECYCLE STATION - THE GROUNDBREAKERS<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thegroundbreakers.nl\/en\/project\/recycle-station\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"RECYCLE STATION - THE GROUNDBREAKERS\" \/>\n<meta property=\"og:description\" content=\"Waste isn\u2019t waste until we waste it \u2013 dat is de activerende quote die pronkt boven de opvallende RECYCLE STATION in Hoog Catharijne. Een unieke installatie die merkactivatiebureau The Groundbreakers in opdracht van Kl\u00e9pierre ontwikkelde als permanent inzamelpunt voor acht afvalstromen. Deze groene merkactivatie moedigt...\" \/>\n<meta property=\"og:url\" content=\"https:\/\/thegroundbreakers.nl\/en\/project\/recycle-station\/\" \/>\n<meta property=\"og:site_name\" content=\"THE GROUNDBREAKERS\" \/>\n<meta property=\"article:modified_time\" content=\"2024-01-09T12:12:31+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/thegroundbreakers.nl\/wp-content\/uploads\/2022\/02\/HC_recycle_station_HEADERFOTO.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1500\" \/>\n\t<meta property=\"og:image:height\" content=\"1000\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/thegroundbreakers.nl\\\/project\\\/recycle-station\\\/\",\"url\":\"https:\\\/\\\/thegroundbreakers.nl\\\/project\\\/recycle-station\\\/\",\"name\":\"RECYCLE STATION - THE GROUNDBREAKERS\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/thegroundbreakers.nl\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/thegroundbreakers.nl\\\/project\\\/recycle-station\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/thegroundbreakers.nl\\\/project\\\/recycle-station\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/thegroundbreakers.nl\\\/wp-content\\\/uploads\\\/2022\\\/02\\\/HC_recycle_station_HEADERFOTO.webp\",\"datePublished\":\"2022-02-17T14:02:41+00:00\",\"dateModified\":\"2024-01-09T12:12:31+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/thegroundbreakers.nl\\\/project\\\/recycle-station\\\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/thegroundbreakers.nl\\\/project\\\/recycle-station\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/thegroundbreakers.nl\\\/project\\\/recycle-station\\\/#primaryimage\",\"url\":\"https:\\\/\\\/thegroundbreakers.nl\\\/wp-content\\\/uploads\\\/2022\\\/02\\\/HC_recycle_station_HEADERFOTO.webp\",\"contentUrl\":\"https:\\\/\\\/thegroundbreakers.nl\\\/wp-content\\\/uploads\\\/2022\\\/02\\\/HC_recycle_station_HEADERFOTO.webp\",\"width\":1500,\"height\":1000},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/thegroundbreakers.nl\\\/project\\\/recycle-station\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/thegroundbreakers.nl\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Portfolio\",\"item\":\"https:\\\/\\\/thegroundbreakers.nl\\\/en\\\/project\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"RECYCLE STATION\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/thegroundbreakers.nl\\\/#website\",\"url\":\"https:\\\/\\\/thegroundbreakers.nl\\\/\",\"name\":\"THE GROUNDBREAKERS\",\"description\":\"brand experience agency\",\"publisher\":{\"@id\":\"https:\\\/\\\/thegroundbreakers.nl\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/thegroundbreakers.nl\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/thegroundbreakers.nl\\\/#organization\",\"name\":\"THE GROUNDBREAKERS\",\"url\":\"https:\\\/\\\/thegroundbreakers.nl\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/thegroundbreakers.nl\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/thegroundbreakers.nl\\\/wp-content\\\/uploads\\\/2021\\\/04\\\/cropped-TGB_logo_zwart.png\",\"contentUrl\":\"https:\\\/\\\/thegroundbreakers.nl\\\/wp-content\\\/uploads\\\/2021\\\/04\\\/cropped-TGB_logo_zwart.png\",\"width\":512,\"height\":512,\"caption\":\"THE GROUNDBREAKERS \"},\"image\":{\"@id\":\"https:\\\/\\\/thegroundbreakers.nl\\\/#\\\/schema\\\/logo\\\/image\\\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"RECYCLE STATION - THE GROUNDBREAKERS","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/thegroundbreakers.nl\/en\/project\/recycle-station\/","og_locale":"en_GB","og_type":"article","og_title":"RECYCLE STATION - THE GROUNDBREAKERS","og_description":"Waste isn\u2019t waste until we waste it \u2013 dat is de activerende quote die pronkt boven de opvallende RECYCLE STATION in Hoog Catharijne. Een unieke installatie die merkactivatiebureau The Groundbreakers in opdracht van Kl\u00e9pierre ontwikkelde als permanent inzamelpunt voor acht afvalstromen. Deze groene merkactivatie moedigt...","og_url":"https:\/\/thegroundbreakers.nl\/en\/project\/recycle-station\/","og_site_name":"THE GROUNDBREAKERS","article_modified_time":"2024-01-09T12:12:31+00:00","og_image":[{"width":1500,"height":1000,"url":"https:\/\/thegroundbreakers.nl\/wp-content\/uploads\/2022\/02\/HC_recycle_station_HEADERFOTO.webp","type":"image\/webp"}],"twitter_card":"summary_large_image","twitter_misc":{"Estimated reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/thegroundbreakers.nl\/project\/recycle-station\/","url":"https:\/\/thegroundbreakers.nl\/project\/recycle-station\/","name":"RECYCLE STATION - THE GROUNDBREAKERS","isPartOf":{"@id":"https:\/\/thegroundbreakers.nl\/#website"},"primaryImageOfPage":{"@id":"https:\/\/thegroundbreakers.nl\/project\/recycle-station\/#primaryimage"},"image":{"@id":"https:\/\/thegroundbreakers.nl\/project\/recycle-station\/#primaryimage"},"thumbnailUrl":"https:\/\/thegroundbreakers.nl\/wp-content\/uploads\/2022\/02\/HC_recycle_station_HEADERFOTO.webp","datePublished":"2022-02-17T14:02:41+00:00","dateModified":"2024-01-09T12:12:31+00:00","breadcrumb":{"@id":"https:\/\/thegroundbreakers.nl\/project\/recycle-station\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/thegroundbreakers.nl\/project\/recycle-station\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/thegroundbreakers.nl\/project\/recycle-station\/#primaryimage","url":"https:\/\/thegroundbreakers.nl\/wp-content\/uploads\/2022\/02\/HC_recycle_station_HEADERFOTO.webp","contentUrl":"https:\/\/thegroundbreakers.nl\/wp-content\/uploads\/2022\/02\/HC_recycle_station_HEADERFOTO.webp","width":1500,"height":1000},{"@type":"BreadcrumbList","@id":"https:\/\/thegroundbreakers.nl\/project\/recycle-station\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/thegroundbreakers.nl\/"},{"@type":"ListItem","position":2,"name":"Portfolio","item":"https:\/\/thegroundbreakers.nl\/en\/project\/"},{"@type":"ListItem","position":3,"name":"RECYCLE STATION"}]},{"@type":"WebSite","@id":"https:\/\/thegroundbreakers.nl\/#website","url":"https:\/\/thegroundbreakers.nl\/","name":"THE GROUNDBREAKERS","description":"brand experience agency","publisher":{"@id":"https:\/\/thegroundbreakers.nl\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/thegroundbreakers.nl\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/thegroundbreakers.nl\/#organization","name":"THE GROUNDBREAKERS","url":"https:\/\/thegroundbreakers.nl\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/thegroundbreakers.nl\/#\/schema\/logo\/image\/","url":"https:\/\/thegroundbreakers.nl\/wp-content\/uploads\/2021\/04\/cropped-TGB_logo_zwart.png","contentUrl":"https:\/\/thegroundbreakers.nl\/wp-content\/uploads\/2021\/04\/cropped-TGB_logo_zwart.png","width":512,"height":512,"caption":"THE GROUNDBREAKERS "},"image":{"@id":"https:\/\/thegroundbreakers.nl\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/thegroundbreakers.nl\/en\/wp-json\/wp\/v2\/fw-portfolio\/2036","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/thegroundbreakers.nl\/en\/wp-json\/wp\/v2\/fw-portfolio"}],"about":[{"href":"https:\/\/thegroundbreakers.nl\/en\/wp-json\/wp\/v2\/types\/fw-portfolio"}],"replies":[{"embeddable":true,"href":"https:\/\/thegroundbreakers.nl\/en\/wp-json\/wp\/v2\/comments?post=2036"}],"version-history":[{"count":1,"href":"https:\/\/thegroundbreakers.nl\/en\/wp-json\/wp\/v2\/fw-portfolio\/2036\/revisions"}],"predecessor-version":[{"id":2037,"href":"https:\/\/thegroundbreakers.nl\/en\/wp-json\/wp\/v2\/fw-portfolio\/2036\/revisions\/2037"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/thegroundbreakers.nl\/en\/wp-json\/wp\/v2\/media\/2011"}],"wp:attachment":[{"href":"https:\/\/thegroundbreakers.nl\/en\/wp-json\/wp\/v2\/media?parent=2036"}],"wp:term":[{"taxonomy":"fw-portfolio-category","embeddable":true,"href":"https:\/\/thegroundbreakers.nl\/en\/wp-json\/wp\/v2\/fw-portfolio-category?post=2036"},{"taxonomy":"fw-portfolio-tag","embeddable":true,"href":"https:\/\/thegroundbreakers.nl\/en\/wp-json\/wp\/v2\/fw-portfolio-tag?post=2036"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}