Groundbreaking
brand activations
We are The Groundbreakers.
A brand experience agency for brands that want to surprise, activate and create impact.
Groundbreaking
Brand Activations
Wij zijn The Groundbreakers, brand experience agency voor unieke merkactivaties en events
Let people truly experience your brand
The Groundbreakers is a full-service brand experience agency with strategy, creation, design, project management and production all under one roof. Boundary-pushing creativity, a sustainable way of working and unique brand activations in public spaces. That’s what you can expect from us, and has been for the past 20 years.
Interactive
Surprising
Unique
Sustainable
Breaking ground is never easy - that's why we do it
Pushing boundaries starts here.
Creating positive impact
We create extraordinary experiences that don’t just stick in people's minds, but also make a positive impact. Always sustainable. Always intentional.
Activations that stay with you
From the canals of Utrecht to the largest railway stations, we create experiences people still talk about long after the lights go out.
No idea is too big
“Standard” isn’t in our vocabulary. We go all in to turn your boldest ideas into reality.
So much more than an advertisement
An experience that moves you, pulls you in, stays with you and connects people.
That’s how we make sure your audience experiences your brand. Live. Tangible. Unforgettable.
FROM IDEA TO IMPACT, ALL UNDER ONE ROOF
Een groundbreaking experience
We bring brands to life with creative activations that truly resonate.
With a sharp eye for detail and a sustainable approach, we create brand experiences that stand out and drive real impact. From strategy and concept to design, production and campaign execution. Everything happens in-house. This gives us full control over quality, originality, and sustainability. And we’ve been doing that for 20 years.
GROUNDBREAKING EXPERIENCES
Brand activations from
A tot Z
Strategy & Creation We develop brand activations that are solid to the core, fully aligned with your brand, target audience and objectives.
Production Everything we do is produced in-house. This allows us to move fast, work sustainably and go off the beaten track.
Campaign Our events go beyond the moment itself. We bring your story to life both online and offline.
20 YEARS OF EXPERIENCE IN BRAND ACTIVATIONS
Completed brand activations
"Complete care. Professional. Fast acting. Everything under control. Taken care of down to the smallest detail. Always going for the extra mile. And no surprises afterwards!"
Nathalie Grotenhuis
Lilian
Client Director
Ready for a groundbreaking activation
Schedule a no-obligation introduction with Lilian and discover what’s possible.