From September 19 to 29, 100% NL aired its annual ‘Meezing Top 1000’. To amplify the recognition, energy and joy of singing along on the radio, The Groundbreakers transformed a petrol station along the A13 highway into the ‘Meezing Station’.
This bright orange activation featured a mic, speakers and a huge 100% NL start button. Drivers were invited to belt out iconic sing-alongs like ‘Dancing Queen’ or ‘Het Regent Zonnestralen’. Each participant received a songbook and had the chance to win fun prizes by sharing their singing video online. DJs, artists and fans helped spread the buzz via social media.
With the Meezing Station, 100% NL brought an unexpected moment of joy to the roadside - turning everyday radio listening into a festive experience.
